# WebAR — Process
**Role:** optional. App-free AR in the browser, at lower quality than native.
## Market note
**8th Wall's hosted platform shut down on 28 February 2026.** Alternatives include Zappar's Mattercraft, Blippar, Kivicube and open-source stacks (three.js / WebXR, model-viewer). Check iOS Safari support: WebXR AR is limited on iPhone, so most WebAR platforms use their own tracking.
## Recommendation
Prefer **zero-install native formats** (USDZ Quick Look on iPhone, Scene Viewer glTF on Android) from a QR code. Use a WebAR platform only for image-target experiences that must run identically on both phones without an app.
**Owners:** mobile AR engineer. Tutorials: [[WebAR — Tutorials]]